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Practice Area: Intellectual Property Law

Trademark Law: Protection, Enforcement and Licensing by Adam Brookman

Trademark Law: Protection, Enforcement and Licensing
by: Adam Brookman
 September 1999,  ISBN 0735506493
ISBN 13: 9780735506497
Looseleaf
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Last updated: Supplement
14 June 2012



 Add to Shopping Cart: Trademark Law: Protection, Enforcement and Licensing - 0735506493 - 9780735506497
This is the first practical treatise of its kind to approach trademark law from a fully integrated legal and business perspective. It walks you through the major areas of trademark practice:

  • Selecting and adopting trademarks
  • Perfecting, exploiting, and maintaining trademark rights
  • Asserting and defending against trademark claims
  • Business issues in trademark ownershipYou'll find clear, concise explanations and illustrative case examples to help you take a course of action in the full range of business scenarios. This book covers every key area, including:

  • Trademark selection and adoption
  • Trademark registration
  • Trade dress
  • Conducting due diligence
  • Fair use of the trademarks of others
  • Enforcement letters
  • and more





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