Chapter 1 THE ATTORNEY-CLIENT RELATIONSHIP IN TRADEMARK CASES

• §1.01 Trademark Representation
• §1.02 The Initial Meeting
• §1.03 Client Conflicts
• §1.04 The Retention Letter
• §1.05 Fees in Trademark Matters

Chapter 2 TRADEMARK CLEARANCE

• §2.01 Marks in Business and Law
• §2.02 What Can Be Registered as a Mark
• §2.03 The Importance of Trademark Clearance
• §2.04 Pre-Search Review of the Mark
• §2.05 Trademark Searches
• §2.06 Use of Trademark Symbols: TM, SM, and ®

Chapter 3 REGISTRABLE MARKS

• §3.01 Introduction
• §3.02 Types of Registrable Marks
• §3.03 Basis for Registration
• §3.04 The Trademark Registers
• §3.05 Composition of the Mark

Chapter 4 THE TRADEMARK APPLICATION

• §4.01 Applying for a Trademark Registration
• §4.02 The Written Application
• §4.03 The Drawing
• §4.04 Specimens, Documents, and Payment to Complete Filing Examples

Chapter 5 FILING AND COMMUNICATING WITH THE OFFICE

• §5.01 Contact Information for Filing Correspondence
• §5.02 Identification of the Communication
• §5.03 Signature Requirements
• §5.04 Delivery to U.S. Patent and Trademark Office
• §5.05 Payment of Fees
• §5.06 Postcards and Other Acknowledgments of Receipt
• §5.07 Maintenance of Patent Office Records
• §5.08 General Trademark Information

Chapter 6 POST-FILING ACTIVITIES

• §6.01 Post-Filing Activities by the Office
• §6.02 Post-Filing Activities by the Applicant
• §6.03 Post-Filing Activities by Third Parties

Chapter 7 THE EXAMINATION PROCESS

• §7.01 The Office Action
• §7.02 Period in Which to Respond
• §7.03 Forwarding of the Office Action to the Applicant
• §7.04 Applicant Initiated Interviews with an Examining Attorney
• §7.05 Applicant's Response
• §7.06 Examination After the First Office Action
• §7.07 Verification of Use in an Intent to Use Application
• §7.08 Division

Chapter 8 EXAMINING ATTORNEY'S REQUIREMENTS

• §8.01 The Nature of the Examining Attorney's Requirements
• §8.02 Insufficient Information to Examine the Application
• §8.03 Classification of Goods and Services
• §8.04 Identification of Applicant
• §8.05 Identification of Goods or Services
• §8.06 Use in Commerce
• §8.07 Section 44 Applications
• §8.08 Use of the Mark Was or Is by Other than Applicant
• §8.09 Mode or Manner in Which the Mark Is Applied
• §8.10 Acquired Distinctiveness
• §8.11 Significance in a Foreign Language or in the Trade
• §8.12 Name, Portrait, or Signature of an Actual Person
• §8.13 Disclaimers
• §8.14 Related Registrations
• §8.15 Appointment of a Domestic Representative
• §8.16 Appointment of Counsel
• §8.17 Verification
• §8.18 Signature
• §8.19 Amendment to Supplemental Register
• §8.20 Drawings
• §8.21 Specimens
• §8.22 Fees

Chapter 9 REFUSALS BY THE EXAMINING ATTORNEY

• §9.01 In General
• §9.02 Generic Name of the Goods or Services
• §9.03 Merely Descriptive
• §9.04 Geographically Descriptive
• §9.05 Deceptively Misdescriptive and Deceptive
• §9.06 Geographically Deceptively Misdescriptive
• §9.07 Geographical Name for Wines and Spirits
• §9.08 Use of Name, Symbol, or Device of Organization Prohibited by Statute
• §9.09 Immoral or Scandalous Matter
• §9.10 Disparages, Falsely Suggests a Connection, or Brings Into Contempt or Disrepute a Person, Institution, Belief, or National Symbol
• §9.11 Flag, Coat-of-Arms, or Other Insignia of the United States, State, Municipality, or Foreign Nation
• §9.12 The Name, Portrait, or Signature Identifying a Particular Living Individual or a Deceased President of the United States During the Life of His Widow
• §9.13 Primarily Merely a Surname
• §9.14 Nonownership of the Mark
• §9.15 Proposed Mark Does Not Function as a Trademark or Service Mark
• §9.16 Unlawful or Improper Use in Commerce
• §9.17 Likelihood of Confusion, Mistake, or Deception
• §9.18 Phantom Marks
• §9.19 Foreign Equivalent Marks

Chapter 10 POST-PUBLICATION ACTIONS AND AMENDMENTS

• §10.01 Actions After Publication
• §10.02 Amendments After Publication

Chapter 11 PETITIONS AND APPEALS

• §11.01 Petitions to the Commissioner
• §11.02 Ex Parte Appeals to the TTAB

Chapter 12 INTER PARTES PROCEEDINGS

• §12.01 Nature of Inter Partes Proceedings
• §12.02 Oppositions
• §12.03 Cancellation of Registrations
• §12.04 Concurrent Use Registration Proceedings
• §12.05 Interferences

Chapter 13 REGISTRATION AND POST-REGISTRATION MAINTENANCE

• §13.01 Issuance of Registration
• §13.02 Amendment of Registrations
• §13.03 Duration of the Registration
• §13.04 Affidavit of Use Under Section 8
• §13.05 Affidavit of Incontestability Under Section 15
• §13.06 Renewal
• §13.07 Surrender of Registration for Cancellation
• §13.08 Registration of Trademark with U.S. Customs

Chapter 14 ASSIGNMENT OF OWNERSHIP OF THE MARK

• §14.01 Assignment of Applications and Registrations
• §14.02 Recording a Trademark Assignment

Chapter 15 MADRID PROTOCOL

• §15.01 U.S. Trademark Owners
• §15.02 Extension to the United States by Non-U.S. Trademark Owner
• §15.03 Communications with the International Bureau of WIPO

Chapter 16 TRADEMARK LICENSING

• §16.01 Licenses
• §16.02 Trademark Licenses
• §16.03 Trademark License v. Franchise Agreement
• §16.04 What is Trademark Licensing
• §16.05 History and Reasons for Trademark Licensing
• §16.06 Licensing Plan of Attack
• §16.07 The License Agreement
• §16.08 Common Trademark License Agreement Clauses and Terms

Appendices

Index